iX Media Digital Merchandising

[Brochure]

Driving in-store sales from the forecourt

More than half of fuel customers never leave the forecourt to shop inside the store. That means potential revenue is driving away. Wayne’s iX™ Media digital merchandising increases sales and builds brand loyalty by harnessing the power of multimedia marketing at the dispenser. It leads shoppers from the forecourt into the store aisles.

Regional Availability

Europe
iX Media Digital Merchandising

Europe

Currently meets regulatory specifications for availability in the following countries:
> Austria

> Belgium

> Denmark

> Finland
> France

> Germany

> Ireland

> Italy
> Luxembourg

> Netherlands

> Norway
If your country of interest is not listed, please contact your sales representative.
Latin America
iX Media Digital Merchandising

Latin America

Can be configured for availability in:
> Brazil
If your country of interest is not listed, please contact your sales representative.
North America
iX Media Digital Merchandising

North America

Currently meets regulatory specifications for availability in the following countries:
> United States
Can be configured for availability in:
> Canada
> Mexico
If your country of interest is not listed, please contact your sales representative.

More Information

Benefits

More marketing possibilities, more sales

An option for any Wayne iX-enabled dispenser, such as Ovation LX, iX Media digital merchandising combines a 10.4" full-color display with full-motion video, built-in speakers and coupon creation capabilities. It empowers retailers to easily and cost-effectively customize site- and daypart-specific advertising and product promotions. Entice customers with a coffee special in the morning and switch to a sandwich promotion for lunch. Endorse branded payment cards, promote car wash sales, and encourage premium fuel sales for higher profit margins, or display live content feeds such as news and weather.

Components

Powerful messaging

Wayne partners with EK3® Technologies, Inc., a leader in digital merchandising, to deliver customizable digital content and media management. With the online iX Media Store retailers can easily manage content and distribute it to multiple sites from any location at any time with an easy-to-use Web interface.

Download content from the iX Media Store
Upload your own content to build a customized library
Distribute content easily by site and time

Interoperability

Investment-protecting interoperability

iX Media digital merchandising operates with all POS systems using Wayne CAT and dispenser protocol. This open architecture means that users can keep up with future technology advances while protecting site investments. Additionally, iX Media digital merchandising's interoperability with in-store POS systems enables retailers to capture consumer data from the dispenser. Track customer buying trends and use this valuable information to build customer loyalty through customized promotional offers and coupons.

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Products

Wayne

iX Media Digital Merchandising

Driving in-store sales from the forecourt

Regional Availability